New Look

London Fashion Week pub takeover

To celebrate London Fashion Week and be a part of the conversation, we brought the New Look Arms to the heart of Soho.

With a full pub takeover, I was responsible for creating all branding including a coat of arms, drinks menus, coasters, photobooth, and decals throughout the pub.

Identify used for both digital and print.

Merchandise including drinks stirrers, drinks coasters, window decals and photo booth design.

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